Key Opinion Leader (KOL) Specialist - Influencer Marketing & Campaign Management

Join PT Senmy Kosmetik Indonesia as a Key Opinion Leader (KOL) Specialist and drive impactful influencer marketing campaigns that elevate our brand’s presence in the competitive beauty and cosmetics industry. In this dynamic role, you will identify, engage, and manage a network of influencers to amplify our brand’s reach and engagement. Based in Kabupaten Tangerang, Banten, you’ll work closely with our marketing team to develop and execute strategies that resonate with our target audience.

As a KOL Specialist, you’ll be responsible for creating and managing influencer campaigns that align with our brand’s vision and goals. You’ll leverage your expertise in influencer marketing to build meaningful relationships with influencers, ensuring their content aligns with our brand values. This role offers a unique opportunity to be at the forefront of digital marketing, shaping the future of influencer strategies in the beauty industry.

📋 Tanggung Jawab Pekerjaan

• Identify, recruit, and manage a network of influencers across various social media platforms.
• Develop and execute influencer marketing campaigns that align with brand goals and objectives.
• Monitor and analyze campaign performance using tools like Google Analytics and social media insights.
• Collaborate with the marketing team to create compelling content and strategies for influencer collaborations.
• Build and maintain relationships with influencers to ensure long-term partnerships.
• Stay updated with the latest trends and best practices in influencer marketing.
• Report on campaign performance and provide recommendations for improvement.
• Manage budgets and resources allocated for influencer marketing campaigns.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum of 3 years of experience in influencer marketing or a similar role.
• Proven track record of successfully managing influencer campaigns.
• Strong understanding of social media platforms and analytics tools.
• Excellent communication and negotiation skills.
• Ability to work independently and manage multiple projects simultaneously.
• Certification in digital marketing or influencer marketing is a plus.
• Familiarity with industry-specific tools and software, such as Hootsuite, Buffer, or Later.

🛠️ Keahlian

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